Why BBA at SRM AP?
Giving students insights into the true essence of the corporate world & creating socially sensitive, competent, innovative and business-ready entrepreneurs, leaders and managers
- I00% faculty with international exposure
- Interdisciplinary programmes, flexible learning
- Industry 4.0 aligned curriculum
- Partnering with world's best
- Top-notch equipment and infrastructure
Programme Highlights
Creating and disseminating management knowledge, enabling students to gain technical expertise, enhance organisational efficiency, and create innovative business solutions
- Opt for 4th year and get BBA (Hons by Research) degree
- Semester Abroad Programme
- SME Consulting course for familiarisation with real-life industry problems
- Entrepreneurship cell to develop ideas
- Technology-enabled active learning
- Action-learning programmes
- Real business projects
Specialisations Aligned with your Goals
Equipping students with critical thinking skills to understand global economy and international
businesses’ managerial issues
Human Resources Management
Marketing
Family Business
Marketing
BBA CURRICULUM
Offering a comprehensive list of contemporary courses to be able to effectively acquire the ever evolving and rapidly changing knowledge prerequisites for jobs and research opportunities
SEMESTER 1
- English – I
- Management Concepts
- Managerial Economics
- Business Research Methods
- Introduction to Programming
- Language – French I
- Project – I
SEMESTER 2
- English – II
- Fundamentals of Financial Accounting
- Marketing Management
- Human Resource Management
- Managing Technology Business
- Web Development
- Digital Entrepreneurship
- Intellectual Property Rights
- Project-II
SEMESTER 3
- Digital Marketing
- Financial Management
- Strategic Management
- Communicative English
- Creativity and Innovation Management/ UI-UX Design for Business
- Professional Effectiveness/ Mind Management and Human Values
- French-II
- Project-III
SEMESTER 4
- Digital Marketing
- Financial Management
- Strategic Management
- Communicative English
- Creativity and Innovation Management/ UI-UX Design for Business
- Professional Effectiveness/ Mind Management and Human Values
- French-II
- Project-III
SEMESTER 5
- Digital Marketing
- Financial Management
- Strategic Management
- Communicative English
- Creativity and Innovation Management/ UI-UX Design for Business
- Professional Effectiveness/ Mind Management and Human Values
- French-II
- Project-III
SEMESTER 6
- Digital Marketing
- Financial Management
- Strategic Management
- Communicative English
- Creativity and Innovation Management/ UI-UX Design for Business
- Professional Effectiveness/ Mind Management and Human Values
- French-II
- Project-III
Eligibility
- A minimum aggregate score of 60% or equivalent grade point in Class X
- A minimum aggregate score of 60% or equivalent grade point in 12th Standard from any recognized board
- Minimum grade of ‘D’ in GCE A-level examination (or) overall minimum of 24 points in International Baccalaureate (IB) diploma or IB certificate (for international students)
- Class XII appearing students also eligible to apply
Duration
- 3-years full-time for BBA
- 4-years full-time for BBA Hons Research
Admission
- Register on the official website
- Verify the registered Email Id
- Complete the application form
- Make payment of INR 1,200
- Upload the documents
- Appear for a written test
- Clear panel interview (Shortlisted candidates)
- The decision of the admission committe will be final and binding
Merit-based Fee structure
INFINITE OPTIONS
INFINITE POSSIBILITIES
A program that ensures not just a job but a successful management career
- Digital Marketer
- Product Manager
- Business Consultant
- Financial Manager
- Human Resources Manager
- Human Resources Manager
- Information Systems Manager
- Sales Executive
- Research and Development Assistant
Your Dream Career?
Just a click away
Internships that provide hands-on industrial exposure and put you on the path of success
- 6-8 weeks internship for 2nd year students
- 6 months internship for 3rd year students
Companies Offering internships
Placement Highlights
Corporate Relations and Placement cell teaching students strategies and framework for personal growth, goal setting and self-improvement
9.45 LPA
highest salary
6 LPA
average salary
Opportunities for higher studies at globally recognised, well-reputed international universities as University of Bristol, Northeastern University in Boston,etc
Our Recruiters
INDUSTRY CONNECTION
To make you industry ready
Preparing leaders for global responsibilities through global engagements
